Flexible LED display offer several advantages: they are lightweight, reducing installation costs by up to 35%, and consume 35% less energy than traditional screens. Their durability allows for longer lifespans (8-10 years), and they are impact-resistant, withstanding forces up to 50 newtons per square meter.
Curved and Flexible Design
In 2023, the global flexible LED market size reached $13.2 billion, a nearly 60% increase compared to 2018. A 300-square-meter curved LED screen installed in the Lujiazui financial district in Shanghai attracted over 4 million views in its first month of operation. This visual effect can increase brand recall by at least 35%, which is double that of traditional screens. Taking a 50-square-meter advertising screen as an example, the initial installation cost is about $3,000 per square meter, saving about 20% of construction time and 15% of labor costs. Considering the screen’s long lifespan (usually 8 to 10 years), the overall maintenance cost is 30% lower than traditional screens.
Compared to the 40 kg per square meter weight of traditional screens, flexible screens weigh only 15 to 20 kg, reducing load pressure by over 50%. A commercial building in New York used a flexible LED screen, saving approximately $250,000 in reinforcement costs. About 62% of commercial landmark buildings globally have used flexible LED screens for branding. For example, the flexible LED screens on the Burj Khalifa cover a total area of 3,500 square meters, increasing advertising revenue by 45%.
Compared to the 180-watt power consumption per square meter of traditional screens, flexible screens use about 35% less energy on average, with some high-efficiency models reducing energy consumption by up to 50%. In a commercial area in Tokyo, the use of flexible screens saved nearly 350,000 kWh of electricity in 2022, equivalent to a cost savings of about $42,000.
Flexible screens use IP67-level waterproof and dustproof technology, allowing them to operate stably in environments with temperatures ranging from -30°C to 60°C. In 2019, a flexible screen installed in a high-temperature area in Dubai successfully withstood 40°C temperatures and a sandstorm, while traditional screens in similar conditions had a failure rate of over 15%. The modular design reduces the maintenance cycle to less than 48 hours, while traditional screens usually require 5 to 7 days for similar repairs. 70% of users believe the rapid maintenance capability is one of the main reasons for choosing flexible screens.
Asia is the fastest-growing market for flexible LED display, with a compound annual growth rate of 18.2% from 2018 to 2023. The demand from China in 2023 accounted for 34% of the global total. Flexible screens using micro-LED and transparent technologies can achieve 8K resolution. After applying this technology in 2022 at a high-end brand flagship store, foot traffic in the product display area increased by 27%, and sales grew by 18%.
Lightweight
The flexible LED market continues to expand, reaching $13.2 billion in 2023, a 60% increase over 2018. Traditional LED screens usually weigh 35 to 40 kg per square meter, while flexible LED screens weigh only 15 to 20 kg, reducing weight by nearly 50%. In a high-rise advertising installation in Ginza, Tokyo, replacing traditional screens with flexible ones reduced the building’s load by about 18%. A 30-square-meter flexible LED screen typically takes 3 to 5 days to install, while traditional screens require 7 to 10 days. A well-known advertising company saved about 40% of labor hours and reduced installation costs by 20% by using flexible screens.
Flexible LED screens have a thickness of about 10 mm, about one-third of the thickness of traditional screens. At a shopping mall in Singapore, a flexible screen was installed on an 8-meter diameter pillar to achieve a seamless 360-degree display, increasing ad exposure by about 30%. For a batch of 50-square-meter screens, the transportation weight of traditional LED screens is about 2 tons, while flexible LED screens weigh only about 1 ton, reducing transportation costs by about 35%. A European display supply chain company saved nearly 500,000 euros in logistics costs annually by using lightweight design screens.
In a high-end department store in Paris, a flexible screen was used for decorative advertising displays, extending the average customer stay time by about 18%, and sales in the advertising area increased by 12%. The modular screen design reduces the maintenance cycle to under 24 hours, half the average maintenance time of traditional screens. An Asian client reported that in an emergency maintenance case, the lightweight flexible screen allowed the technical team to complete the screen replacement in just 6 hours.
In New York, when installing a 200-square-meter flexible screen in a building, engineers calculated that the stress on the supporting points was reduced by nearly 30%. For a P3.0 flexible screen, its operating power consumption is about 20% lower than that of traditional screens. During the 2022 Qatar World Cup, the use of flexible LED screens for event broadcasting saved about 5 million kWh of electricity.
Impact Resistance
Flexible screens can withstand impact forces of up to 50 newtons per square meter, more than twice that of traditional LED screens. In a North American outdoor sports stadium project, a 500-square-meter flexible LED screen was blown down by strong winds but did not get damaged, while traditional screens had a damage rate of 30% in similar conditions. In a shopping center in an earthquake-prone area of Japan, a 300-square-meter flexible screen remained intact after a magnitude 5.6 earthquake, saving about $100,000 in repair costs.
A flexible screen installed at London Heathrow Airport is exposed to over 200,000 visitors daily, but there have been no incidents of damage from external forces in the past three years. Traditional screens of the same size in similar environments have a repair frequency of 1 to 2 times a year, with costs up to $15,000.
During a strong typhoon in 2019, a flexible screen on a high-rise building in Shenzhen continued to operate under sustained winds of 160 km/h, while traditional screens experienced detachment and cracks. Flexible screen panels did not crack even when hit by a steel ball at 30 m/s. In a Dubai commercial plaza project, a 50-square-meter flexible screen sustained impact during installation but continued to function normally, avoiding a $20,000 screen replacement cost.
Flexible LED screens have an average lifespan of 8 to 10 years, compared to 5 to 7 years for traditional screens. In an advertising screen project in a landmark building in Beijing, the flexible screen has been operating stably since its installation in 2015, with total maintenance costs reduced by about 40% compared to traditional screens. The transportation damage rate for flexible screens is less than 0.5%, while traditional screens have a rate of 3%. At an international exhibition in 2020, a flexible screen was scratched due to misoperation by a visitor, but the image quality automatically recovered within a few hours. After switching to flexible screens, an outdoor advertising company reduced the probability of advertising downtime from 5% per year to less than 1%.
Content Display Flexibility
From 1920×1080 full HD to 3840×2160 ultra HD, flexible LED display can seamlessly transition, increasing viewer engagement by about 25%. In a shopping mall atrium in Shanghai, a flexible screen increased brand exposure by 30%. A 400-square-meter flexible screen in a commercial center in Tokyo was divided into five independent areas, with click-through conversion rates for each brand increasing by 20% to 35% compared to before.
In a pop-up store in London, a flexible LED screen connected wirelessly to the advertiser’s cloud platform, increasing foot traffic by 12% and sales by 15%. In a shopping mall in Dubai, a flexible screen installed on a curved wall displayed dynamic content, increasing the brand’s social media exposure by 50%. On an outdoor billboard in Los Angeles, a flexible screen adjusted its brightness in real-time according to ambient light, improving clarity by 20% during the day and reducing energy consumption by 15% at night.
An international airport’s flexible LED screen displays advertisements in six languages, including English, French, and Chinese, covering over 90% of the passenger base, increasing ad reach by 35%. In Times Square, New York, a large flexible screen with a real-time camera system provided an interactive experience, attracting over 80% of visitors to stop and watch.
In a promotional event at a commercial center in a Chinese city, the flexible screen’s advertisement led to a 60% increase in sales. At a museum in Italy, a flexible LED screen was used to display dynamic digital versions of classic paintings, increasing visitor traffic by 45% and ticket sales by 30%.
Better Viewing Angles
Flexible LED display generally offer viewing angles of 160 degrees or more, while traditional screens are typically around 120 degrees. At an outdoor flexible screen in Piccadilly Circus, London, the audience coverage was 25% higher from both the front and the side compared to traditional screens. In a flexible screen installed on the outer wall of a high-rise building in Tokyo, the screen remained visible clearly even at a 150-degree angle, whereas traditional screens’ brightness dropped by over 50% when viewed at angles greater than 90 degrees.
On a curved flexible screen in a Dubai shopping mall, the ad viewing rate increased by about 30%, and the mall’s overall foot traffic rose by 15%. At a German international electronics exhibition, a circular flexible screen displayed information for multiple exhibitors, improving content distribution efficiency by 40% compared to traditional flat screens.
In Times Square, New York, a flexible screen installed on the curved exterior of a building had a daily audience coverage of 1.2 million people, compared to 800,000 for a traditional flat screen in the same location.
In a subway station in Guangzhou, China, an L-shaped flexible screen covered the ceiling and side walls, with three-dimensional advertising content, increasing passenger recall by 35%, and boosting some brands’ sales conversion rates by over 20%. In an outdoor advertising test in South Korea, the color deviation of the flexible screen remained below 3% at a 170-degree viewing angle, while the traditional screen’s deviation exceeded 15%.
In a large conference hall in a U.S. convention center, an ultra-large display wall made up of 50 flexible screens improved attendee satisfaction by about 28%. In the resting area of a high-end department store in Paris, a flexible screen played a brand video, extending the average viewing time by 20%, and boosting sales in the advertising area by 15%.
Lower Maintenance Costs
Flexible LED display usually last 8 to 10 years, about 30% longer than traditional screens. At a commercial street in Beijing, a 150-square-meter flexible screen has reduced maintenance costs by about 50% since its installation in 2015. Traditional screens typically require 5 to 7 days for a single repair cycle, while flexible screens can usually complete module replacement within 24 hours. For example, a flexible screen at a shopping center in Tokyo was repaired in just 6 hours after a failure, saving about $20,000 annually in downtime.
In an outdoor advertising project in Dubai, a flexible screen operated continuously in temperatures as high as 45°C for three years without any equipment issues, while traditional screens had a 12% failure rate due to heat. A batch of 50-square-meter flexible screens had a damage rate of less than 0.3% during transport, compared to an average of 2% for traditional screens. This lower damage rate saves advertisers about $30,000 annually in equipment replacement costs.
Flexible LED screens typically have a protection rating of IP65 or higher. A flexible screen installed outdoors in a rainy city in southern China did not experience any water leakage during over a year of the rainy season, with maintenance costs 40% lower than traditional screens. When a pixel failure occurred on a flexible screen in Times Square, New York, less than 1 square meter of the module was replaced, with repair costs of about $150, while the same repair for a traditional screen would cost $500.
Traditional screens consume about 180 watts per square meter, while flexible screens average 120 watts, saving about $50 per square meter in electricity costs annually. A 300-square-meter flexible screen at a commercial center in Shanghai saves about $15,000 per year in electricity costs. At a subway station in South Korea, a flexible screen’s durable design has resulted in no surface damage over three years despite daily foot traffic of over 100,000 passengers, saving the station about $80,000 in surface maintenance costs.
At a German exhibition center, a flexible screen detected an abnormality in brightness on a module through backend monitoring and was replaced in time, preventing the entire screen from being shut down. This technology saves operators about 10% of their maintenance budget annually. On average, the annual maintenance costs for flexible LED screens are 30% lower than traditional screens. For a 200-square-meter outdoor screen, flexible screens can save about $25,000 annually in maintenance costs.
Customizable Options
In a large entertainment venue in Las Vegas, a custom 1,200-square-meter flexible LED screen attracted 300,000 daily visitors, increasing ad revenue by about 25%. At a shopping mall in Dubai, a custom flexible LED screen displays dynamic advertisements in 360 degrees, increasing viewing time by 40% and boosting foot traffic by 15%.
At a high-end conference center in Berlin, Germany, a P1.5 flexible screen displayed high-precision content, with image details clearly visible from 5 meters away, increasing customer satisfaction by 20%. In an outdoor advertising project in London, a custom flexible screen has a brightness range of 3000 to 5000 nits, with daily exposure increasing by 25% compared to ordinary screens.
At a subway station in Guangzhou, China, a custom L-shaped flexible screen installed between the platform walls and ceiling increased subway ad reach by 35%. At a flagship store of a fashion brand in Seoul, South Korea, a flexible screen was customized for dynamic color-changing displays, increasing store traffic during events by 30%.
At an exhibition center in Tokyo, Japan, a custom hanging flexible screen attracted about 80% of attendees to stop and watch. In a shopping mall in Chengdu, China, a custom flexible screen supporting naked-eye 3D displays attracted many young consumers, increasing social media exposure by 50% and sales by 20%. In a large outdoor advertising project in Switzerland, a custom flexible LED screen saved about $20,000 in electricity costs annually due to a 30% reduction in energy consumption per square meter compared to ordinary screens. In a high seismic area in California, USA, a custom earthquake-resistant flexible screen maintained a 98% survival rate after a magnitude 7.0 earthquake.
